About Visit Casper
We may be biased... but Visit Casper has the best job in town.
Officially, Visit Casper is a joint powers board, and our mission is to be a driving force that draws visitors to Natrona County in support of our local economy and quality of life. Read below for more information on what we do and check our FAQ's for more information about how we're funded.
- Marketing. Visit Casper markets Casper as a destination for leisure travel, sports, events, and group travel both regionally and nationally. We do this by leveraging digital and search engine marketing, email, social media, printed publications, billboards, and other out-of-home tactics. Click here to review our tourism master plan.
- Sales and Services. Visit Casper sells Casper to meetings, sports, special events and group travel planners looking for communities to host events and tours. The most common way we do that is by going to trade shows and meeting with people from a wide variety of industries looking for a home for their next event. Email Shelby for more information about our sports sales initiatives and Cait for meetings and conference initiatives.
- Public Relations. Visit Casper works with a PR agency to pitch stories about Casper to media around the nation. It’s one thing to promote our community. It’s another to make sure people read about us in trusted media outlets. In addition to pitching regional and national media, we also host journalists and influencers and continually meet with writers to keep Casper top of mind. Visit this page for story ideas and more information about our media efforts.
- Grants. Every year, the Visit Casper board, in partnership with the City of Casper, allocates grant money to fund events that bring people to our area. This includes things like the Wyoming Amateur Wrestling Association, the Central Wyoming Fair and Rodeo, Casper Soccer Club, the Symphony, and more. Explore more about our grant program here.
- Sponsorships. Visit Casper also has funding allocated to sponsorships that can be requested via our sponsorship request form. This allows us to support additional events throughout Natrona County, including Art in the Park, the Tribute to the Great American Cowboy PRCA Rodeo, the Wyoming Truckers Association Annual Conference, and more.
FAQs
Learn more about how Visit Casper is funded, how we use those funds, why it's important that we promote Natrona County as a visitor destination, and where are visitors are coming from!
