In 2024, we welcomed 835,000 overnight visitors who spent $377.8 million, up 1% from 2023. That $377.8 million in direct visitor spending powered 2,890 full and part-time jobs, (right here at home!), and $115.6 million in earnings. Tourist spending also contributed $19.6 million in state and local taxes. Each household in Natrona County would have to write a check for more than $540 to make up the $19.6 million in taxes collected from tourists while they’re here.
